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Advertising operations, made simpler

Run smarter campaigns. Without the complexity.

Plireo is building a smarter way to plan, manage and optimise advertising: AI-assisted expertise, faster media operations and built-in controls, designed for advertisers, marketing teams and agencies.

Pre-launchEvery status on this page comes from Plireo's capability registry. What Plireo can do today
Illustrative mockup · sample data · not a product screenshot
PlatformsFour integrations in development, starting with Google Ads Search.
In progress

Google Ads

Read, analyse and prepare changes on Search campaigns

In progress

Meta Ads

Campaign data, analysed at channel level

In progress

Google Analytics 4

Measurement configuration and event counts

In progress

Google Tag Manager

Account connection

Why Plireo

Accessible expertise. Accelerated execution. Controlled quality.

Accessible expertiseIn progress

Understand your advertising without being a specialist

Ask why your results moved, in your own words. Plireo answers with figures you can check, explains each recommendation and tells you what is worth doing next, from your own objectives.

Accelerated executionIn progress

Prepare in minutes what used to be typed by hand

Your Google Ads and Meta accounts are read every day and shown side by side. Changes are prepared in Plireo, precisely, instead of being retyped in each platform: less repetition for experts, a clear path for everyone else.

Controlled qualityIn progress

Catch the mistake before it costs anything

A budget ten times too high, a wrong account, a missing approval: rules written in code check each change, and nothing is applied without a person's agreement. Every decision tracked in Plireo keeps its reason, so it can still be explained months later.

How it works

Read, analyse, prepare, approve. Then execute and verify, when it is safe.

Six distinct steps. Each one is visible, attributed and recorded. None is skipped.

  1. 01In progress

    Read

    Plireo reads your connected accounts and says how fresh each figure is, and what it does not cover.

  2. 02In progress

    Analyse

    Ask about a campaign in plain language. Figures are computed from your data, not generated.

  3. 03In progress

    Prepare

    The exact change is prepared and validated by the platform in a dry run: nothing is applied.

  4. 04In progress

    Approve

    An approver authorises that exact change, with a written reason when a check raises a warning.

  5. 05In progress

    Execute

    Today you apply approved changes in the ad platform yourself. Execution by Plireo is being built behind safety controls.

  6. 06In progressPlanned

    Verify

    After execution, the live account is read again to confirm what really changed.

Explainable by design

An AI that shows its work.

Every answer shows where it comes from and how sure it is. Every change shows what was checked and who approved it.

  • Figures computed from your data, never invented by the model
  • Observed facts, conclusions and unknowns kept apart
  • Sources and freshness attached to every answer
  • Every prepared change linked to the answer it came from
Illustrative mockup · sample data · not a product screenshot
Illustrative mockup · sample data · not a product screenshot
Advertising MemoryIn progress

Your accounts change. The reasons stay.

People leave, agencies change, dashboards reset. Plireo is being built to keep what happened in your connected accounts, and every decision tracked in Plireo with its reason.

  • Performance history of your connected accounts
  • Decisions made in Plireo, with who made them and why
  • Your business context, versioned and editable
  • An append-only record of what was done in Plireo
  • One memory across every connected platformPlanned

Decisions and changes made outside Plireo are not part of this record.

Decision record · PendantsSample data
8 Oct 16:41Validated by Google · dry run, nothing appliedSystem
8 Oct 16:40Change prepared from an answer about “Pendants”Inès Caron
6 OctRecommendation accepted · investigate cost per conversionInès Caron
2 OctBusiness context updated · target cost per conversion €12Inès Caron
Who it is for

From a single business to an international network.

Advertisers

Understand your campaigns without becoming a specialist. Guided explanations and one clear next step.

For advertisers →

In-house marketing teams

A shared workspace where roles are explicit and no change goes out without the right approval.

For marketing teams →

Agencies

One workspace per client, with the same method, approvals and record for every account.

For agencies →

Enterprise and networks

Approvals, audit and organisational controls designed for large teams. Several of them are still planned.

For enterprise →
Open by design

Designed to work with your AI assistants and your own agents.

An agent that can change live advertising needs integrations, memory, approvals and a record around it. That operational layer is what Plireo is building.

Planned

MCP for assistants and agents

Connect AI assistants and your own agents

Planned

Choice of AI provider

The AI provider can change without changing how you work

Planned

Private AI

Model processing within boundaries you define

Roadmap

What Plireo does today, and what comes next.

Full roadmap →
AvailableVerified and open to customers.
Plireo is in pre-launch: the first capabilities open with early access.
In progressBeing built and verified.
Google Ads
Meta Ads
Google Analytics 4
Google Tag Manager
Ask Plireo
Recommendations and decisions
Prepared changes
Approvals
Audit record
Roles
Advertising Memory
Execution by Plireo
Verification after execution
Guardrails: limits per client
Guided creation: from a brief
Guided creation: campaign proposal
PlannedOn the roadmap, scope still open, no dates.
Administrator role
Access by advertiser
Cross-platform memory
Settling an unconfirmed change
Operational monitoring
Choice of AI provider
Guided onboarding
MCP for assistants and agents
Multi-organisation
Private AI
Guardrails: approved reference budget
Guardrails: language consistency
Guardrails: approval thresholds
Organisation standards
Guided creation: campaign created from Plireo
Where Plireo is going

Built step by step, with a clear direction.

  1. 01Today, in developmentGoogle Ads, Meta Ads, Google Analytics 4 and Google Tag Manager in one place, with AI that analyses and recommends, and changes that are prepared, checked and approved.
  2. 02NextGuardrails that stop costly mistakes, campaigns prepared from a simple brief, your organisation's methods applied to every campaign, and Advertising Memory.
  3. 03Further aheadMore platforms, programmatic included, repetitive media operations largely automated, and advice that draws on accumulated experience.

The first line shows what is being built and verified. The other two are our product direction, without dates.

Early access

Be among the first to use Plireo.

Plireo is in pre-launch. Request early access to be told when it opens, or apply to take part in private testing. Access opens gradually, so a request does not mean immediate access.

Paid plans open once the Google Ads, Meta, GA4 and GTM integrations are operationally validated.

Request early access